My Bio

Micheline (pronounced Mish-a-leen) Maynard is an experienced writer, broadcaster and educator whose expertise focuses on two areas: cars and cuisine.

looking rightKnown as Micki, she is a regular contributor to Forbes, where she writes The Check blog, looking at everything related to food and business.

Her latest ebook, Hometown Holdouts: Business Lessons From Food Stars Loyal To Their Roots, was published by Forbes this year.

She runs the crowdfunded journalism project, Curbing Cars, which looks at everything about mobility, from the auto industry to using drones for delivery packages.

Curbing Cars: America’s Independence From The Auto Industry, was published as a Forbes ebook in 2014, and is the best-selling title in the Forbes Signature Series. The Curbing Cars Newsletter kicks off in May, 2017.

She’s known for her work with The New York Times, where she was the award winning Detroit bureau chief and a senior business correspondent.

And, she is an alumni of the daily Boston-based NPR program Here & Now, which broadcasts to an audience of 4.5 million listeners on 450 stations.

Her book, The End of Detroit, predicted the collapse of the American carmakers and the rise of import carmakers in the U.S. well before both happened.

She led the acclaimed public radio project, Changing Gears, which looked at the future of the industrial Midwest, and she has taught at the University of Michigan, Arizona State University and Central Michigan University.

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Awards

In 2009, she was named the 11th winner of the annual Nathaniel Nash Award, which honors a Times reporter who excels in business and economics coverage, at home or abroad.

Maynard and a team of Times reporters shared two awards from SABEW, a business journalists’ group, for their coverage in print and online of the General Motors bankruptcy.

The Changing Gears team received a regional Edward R. Murrow Award in 2012, as well as a National Headliner Award.

Scholar

Maynard was the director of the Donald W. Reynolds National Center for Business Journalist at Arizona State University from 2014 to 2015.

Maynard twice served as a Reynolds Visiting Professor of Business Journalism, at ASU in 2014, and at Central Michigan in 2013. At CMU, she created classes in business journalism and media entrepreneurship.

She has a long association with the University of Michigan, where she has taught MBA students at the Ross School of Business since 2000.

During 2012, she was a Hoover Fellow at Stanford University.

In 2010, she was a Reynolds Distinguished Visitor at Washington and Lee University in Virginia.

She was named a media fellow by the Japan Society of New York in 2002, and also was a Knight-Wallace Fellow at the University of Michigan in 1999-2000.

And in 1989-1990, she was chosen as a Knight-Bagehot Fellow in Business and Economics Journalism at Columbia University.

She holds an undergraduate degree from Michigan State University, where she received the 2014 Distinguished Alumni Award, and did her graduate work at Columbia, where she has a certificate in business and economics journalism.

Author

Along with her Forbes ebooks, she published 2003’s well-regarded The End of Detroit: How the Big Three Lost Their Grip on the American Car Market, which foresaw the collapse of Detroit carmakers. Also published by Random House, it appeared in paperback in 2004.

The German newsmagazine Stern dubbed her “the bravest woman in Detroit” for writing The End of Detroit, and her book has been used as a text at a number of universities. It also inspired the name of a rock band.

The Selling of the American Economy: How Foreign Companies Are Remaking the American Dream was published in 2009 by Random House. The book was excerpted in The New York Times and the International Herald Tribune, and featured on National Public Radio.

Earlier books include The Global Manufacturing Vanguard, published in 1998, and Collision Course, published in 1995.

Appearances

Maynard is a regular guest on national and international television, such as PBS NewsHour, Charlie Rose, CNBC’s Squawk Box, ABC’s 20/20, The Today Show, and BBC World News.

She appears frequently on NPR programs including Here and Now, All Things Considered, Morning Edition and on public radio’s Marketplace. Her appearances also include Stateside on Michigan Radio and Texas Standard on public radio stations across that state.

She is an experienced public speaker, including appearances at Harvard, Dartmouth, Columbia, Michigan, Michigan State, The University of Nevada Reno, Wayne State and Indiana State.

She has spoken to the non-profit and corporate groups including the Massachusetts Specialty Food Association, Boston Center For Adult Education , Southern Automotive Conference, Women In Restructuring Confederation, US-China Chamber of Commerce, Economic Club of Grand Rapids, the Michigan Chamber of Commerce, and the Ann Arbor City Club, as well as many civic organizations.

Culinary Background

A trained cook and enthusiastic student, she studied with Patricia Wells in Paris and took classes at Le Cordon Bleu in Ottawa and Zingerman’s in Ann Arbor as well as the Viking Cooking School in Greenwood, MS and the New Orleans Cooking Experience.

Along with her blog for Forbes, her food writing has appeared in the Times, the Chicago Tribune, Michigan Alumnus, and on a variety of websites including Epicurious, CityLab, Journeywoman, and Gadling. She is a member of Les Dames d’Escoffier, and the Association of Food Journalists, and her work has been nominated for a James Beard Award.